Privacy Policy

Last Updated: 8 September 2026

At Trishul, we respect your privacy and are committed to protecting your personal information.

This Privacy Policy explains how we collect, use, store, disclose and protect your personal information when you visit our website, create an account, place an order, contact us, subscribe to our communications or otherwise interact with our store.

We process personal information in accordance with applicable South African privacy and consumer protection laws, including the Protection of Personal Information Act 4 of 2013 (“POPIA”), where applicable.

By using our website and providing your personal information, you acknowledge the practices described in this Privacy Policy.

1. Information We Collect

Depending on how you interact with our store, we may collect the following categories of information:

Personal and Contact Information

This may include:

  • Full name
  • Email address
  • Telephone number
  • Billing address
  • Shipping or delivery address
  • Account information
  • Communication preferences

Order and Transaction Information

When you purchase products from us, we may collect information relating to:

  • Products purchased
  • Order history
  • Order value
  • Delivery information
  • Returns, refunds and exchanges
  • Payment status
  • Transaction references

Payment information such as card details may be processed directly by our authorised payment service providers. We do not necessarily receive or store your complete payment card information.

Account Information

If you create an account with our store, we may collect your username, email address, order history and other information associated with your customer profile.

Website and Device Information

When you access our website, certain information may be collected automatically, including:

  • IP address
  • Browser type
  • Device type
  • Operating system
  • Pages viewed
  • Products viewed
  • Referring website
  • Date and time of visits
  • Website activity
  • Shopping cart activity
  • Approximate location derived from an IP address

Communications

If you contact us through email, social media, our website, customer support or another communication channel, we may retain the information contained in those communications.

Marketing Information

Where permitted by law, we may collect information about your marketing preferences and your interactions with promotional emails, advertisements or campaigns.

2. How We Collect Information

We may collect personal information:

  • Directly from you when you make a purchase;
  • When you create an account;
  • When you contact customer service;
  • When you subscribe to emails or marketing communications;
  • When you participate in promotions, competitions or surveys;
  • Automatically through cookies and similar technologies;
  • Through payment, delivery, analytics and other service providers; and
  • From advertising or social media platforms where permitted by applicable law.

3. How We Use Your Information

We may process your personal information for purposes including:

  • Processing and fulfilling orders;
  • Processing payments;
  • Delivering products;
  • Providing order confirmations and tracking information;
  • Managing returns, refunds and exchanges;
  • Creating and managing customer accounts;
  • Responding to enquiries and customer support requests;
  • Preventing fraud and protecting our customers and business;
  • Maintaining the security and functionality of our website;
  • Improving our products, website and customer experience;
  • Analysing website performance and customer behaviour;
  • Maintaining appropriate business and transaction records;
  • Complying with tax, accounting and other legal obligations;
  • Enforcing our Terms and Conditions;
  • Resolving disputes;
  • Sending marketing communications where we are legally permitted to do so; and
  • Showing relevant advertising where permitted.

We aim to collect only personal information that is reasonably necessary for the purposes for which it is processed.

4. Marketing Communications

We may send you promotional communications about products, offers, launches and other Trishul-related information where we have an appropriate legal basis to do so.

Where consent is required, we will request it.

You may unsubscribe from marketing communications at any time by using the unsubscribe option contained in our marketing communications or by contacting us.

Unsubscribing from marketing does not prevent us from sending essential transactional communications relating to an order, payment, delivery, account or customer-service request.

5. Cookies and Similar Technologies

Our website may use cookies, pixels, tags and similar technologies.

Cookies are small data files placed on your device or browser that help websites function and provide information about how visitors use them.

We may use:

Essential Cookies

These cookies are necessary for the operation of the website, including shopping-cart functionality, checkout, account authentication and security.